Corporate Vocabulary Field Guide

What “Touch Base” Actually Means

To check in briefly with a colleague or contact.

What it actually means
I have nothing specific to discuss but I want you to remember I exist.
Surface meaning: To check in briefly with a colleague or contact.
If someone just said “Touch Base” in a meeting, here is what they probably meant, what to do about it, and how to keep your sanity.
In the wild
Salesperson: Just touching base to see if there's anything I can help with. Prospect: (archives)
How to respond

If someone wants to touch base, ask: 'Touching base on what specifically?' Watch them invent an agenda in real time.

Origin

Baseball: a runner touching base before continuing. Adopted by sales in the 1980s and ruined ever since.

FAQ
What does "Touch Base" actually mean?
I have nothing specific to discuss but I want you to remember I exist.
Where did the phrase "Touch Base" come from?
Baseball: a runner touching base before continuing. Adopted by sales in the 1980s and ruined ever since.
How should I respond when someone says "Touch Base"?
If someone wants to touch base, ask: 'Touching base on what specifically?' Watch them invent an agenda in real time.
Related corporate vocabulary

This was, of course, a meeting that should have been an email.

Run the fake meeting simulator. Generate a bingo card. Be busy without being there.

Open the simulator →
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